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	<title>Comments on: The Zillow Project</title>
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	<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/</link>
	<description>A blog by the folks at LakePlace.com</description>
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		<title>By: The Zillow Project - Day 3 &#187; Pine Needle Lawn</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33398</link>
		<dc:creator>The Zillow Project - Day 3 &#187; Pine Needle Lawn</dc:creator>
		<pubDate>Sat, 14 Apr 2007 17:22:22 +0000</pubDate>
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		<description>[...] We are now three days into our little Zillow EZ Ads experiment.Â  Our total spend thus far has been $1.85 - out of our $100 pre-purchase.Here are the Zillow EZ Ads results - Day 3: [...]</description>
		<content:encoded><![CDATA[<p>[...] We are now three days into our little Zillow EZ Ads experiment.Â  Our total spend thus far has been $1.85 &#8211; out of our $100 pre-purchase.Here are the Zillow EZ Ads results &#8211; Day 3: [...]</p>
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		<title>By: The Zillow Project - Day 2 &#187; Pine Needle Lawn</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33383</link>
		<dc:creator>The Zillow Project - Day 2 &#187; Pine Needle Lawn</dc:creator>
		<pubDate>Fri, 13 Apr 2007 16:01:54 +0000</pubDate>
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		<description>[...] I have to mention that the folks at Zillow are also monitoring the results closely.Â  Zillow, without a doubt, has the best evangelist and outreach team in the business.Â  I am not sure what their final revenue model will be (I am a born skeptic), but they definitely stay on top of their stuff. As I stated yesterday, we are currently showing our ads in only five (5) zip codes and the campaign is barely a day and a half old. [...]</description>
		<content:encoded><![CDATA[<p>[...] I have to mention that the folks at Zillow are also monitoring the results closely.Â  Zillow, without a doubt, has the best evangelist and outreach team in the business.Â  I am not sure what their final revenue model will be (I am a born skeptic), but they definitely stay on top of their stuff. As I stated yesterday, we are currently showing our ads in only five (5) zip codes and the campaign is barely a day and a half old. [...]</p>
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		<title>By: Dave G.</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33382</link>
		<dc:creator>Dave G.</dc:creator>
		<pubDate>Fri, 13 Apr 2007 15:05:01 +0000</pubDate>
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		<description>Thanks for the reply Jason - I must say, you guys are on top of your stuff.</description>
		<content:encoded><![CDATA[<p>Thanks for the reply Jason &#8211; I must say, you guys are on top of your stuff.</p>
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		<title>By: Jason T</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33373</link>
		<dc:creator>Jason T</dc:creator>
		<pubDate>Fri, 13 Apr 2007 08:25:18 +0000</pubDate>
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		<description>Hey Dave, Jason from Zillow here. I&#039;m an engineer working on the image quality problem -- it should be improved next week, and we&#039;re looking for better long-term solutions. Thanks for trying EZAds out!</description>
		<content:encoded><![CDATA[<p>Hey Dave, Jason from Zillow here. I&#8217;m an engineer working on the image quality problem &#8212; it should be improved next week, and we&#8217;re looking for better long-term solutions. Thanks for trying EZAds out!</p>
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		<title>By: Dave G</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33367</link>
		<dc:creator>Dave G</dc:creator>
		<pubDate>Thu, 12 Apr 2007 21:19:23 +0000</pubDate>
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		<description>Thanks for stopping by Drew, we look forward to seeing the results too.</description>
		<content:encoded><![CDATA[<p>Thanks for stopping by Drew, we look forward to seeing the results too.</p>
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		<title>By: Drew M</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33366</link>
		<dc:creator>Drew M</dc:creator>
		<pubDate>Thu, 12 Apr 2007 21:12:10 +0000</pubDate>
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		<description>Thanks for trying EZAds, Dave. I&#039;ll look forward to how the campaign does for you.</description>
		<content:encoded><![CDATA[<p>Thanks for trying EZAds, Dave. I&#8217;ll look forward to how the campaign does for you.</p>
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		<title>By: Dave G.</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33364</link>
		<dc:creator>Dave G.</dc:creator>
		<pubDate>Thu, 12 Apr 2007 20:13:10 +0000</pubDate>
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		<description>Hey Greg, thanks for stopping by.  

I believe they want the image upload to be at 140x70.  But like you said, they are going to &quot;Crunch the K&#039;s&quot; no matter what you upload.</description>
		<content:encoded><![CDATA[<p>Hey Greg, thanks for stopping by.  </p>
<p>I believe they want the image upload to be at 140&#215;70.  But like you said, they are going to &#8220;Crunch the K&#8217;s&#8221; no matter what you upload.</p>
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		<title>By: Greg Swann</title>
		<link>http://www.pineneedlelawn.com/2007/04/12/the-zillow-project/comment-page-1/#comment-33363</link>
		<dc:creator>Greg Swann</dc:creator>
		<pubDate>Thu, 12 Apr 2007 20:07:35 +0000</pubDate>
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		<description>Now that you know what size your image is going to run, pre-scale to that size before you upload. They&#039;ll probably still put the JPEG hammer down, but starting at the right pixel dimensions will give you better results.

When Zillow tells me its desired image sizes, I&#039;ll make them public.</description>
		<content:encoded><![CDATA[<p>Now that you know what size your image is going to run, pre-scale to that size before you upload. They&#8217;ll probably still put the JPEG hammer down, but starting at the right pixel dimensions will give you better results.</p>
<p>When Zillow tells me its desired image sizes, I&#8217;ll make them public.</p>
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